Business tips

Name: 12th IISES Business & Management Conference 2020, Berlin
Start: 2020-12-15T00:00:00+00:00
End: 2020-12-18T23:59:59+00:00
Location: Humboldt University of Berlin

The power of quantifying the Porter’s 5-force model

Understanding the industry with Porter’s 5-force model is one of the core elements of well conducted business analysis. According to the TOP-DOWN approach, industry analysis normally follows the environmental analysis. When introduced, Porter’s 5-force model turned the perception of profitability upside...